How BBN Approaches Websites
A website is a living, breathing digital home. These days business owners want to be able to maintain their website on their own. And why shouldn’t they? At BBN, we believe that you should feel empowered to OWN your site if you invest in a website. So what do we do differently?
We have seen it time and time again. Clients will come to us needing help with their websites created by someone else – sometimes even big names in our industry. The website design is beautiful, but the development makes it nearly impossible for clients to make any changes on their website without going back to the agency or developer to make the changes. Great for the person who gets to charge their client whenever they need edits or additions, but does that serve the client well?
At BBN, our clients can trust that their website will not only be beautiful but editable. One way we do this in WordPress is by using a page builder. A page builder features rows and columns that you can drag and drop elements into, such as a photo or text editor. Clients can click into existing blocks that we have created during the development and make edits. They can drag and drop custom layouts and modules from the library of elements that we create and save for them. Want to add a new page? Just click on a pre-saved page layout, swap out your copy and photos, and publish. No crazy coding is required! Now don’t get us wrong; we use code to customize aspects of our client’s sites. It allows us to do some fun and unexpected things, but we keep the coding simple and train our clients to make edits without ever touching it after their website launch.
Clients often come to us with no clue where their hosting or domain accounts are because their previous agency holds both in their name. This practice often creates confusion and again makes separation from the agency difficult. Guess what? We will never ball and chain you to us. Instead, we help clients set up everything in their name, making it easier for you to manage your own billing and ultimately work with someone else down the road if we are no longer a fit for you.
Finally, here at BBN, we will tell it to you straight. We aren’t going to try to sell you something loftier than what you need. Whether you just need a “digital business card” to legitimize yourself or want a site with all the bells and whistles, our team will craft a website with your goals in mind. During our initial consultation, we will discuss your current and future needs, technical savvy, and a host of other things to determine how we can best set you up for website success.
If you are ready to work with an agency that takes a holistic approach to building your website, schedule a consultation with us!